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威尼斯商人英文Theinternationalcomparisonandinspirationofanimationindustry’sdevelopmenttakeChina,AmericaandJapanforexampleAbstract:TheUnitedStatesistheleadingcountryofanimationindustryintheworld,itsanimationindustrypolicyismainlyonregulatorypolicyfromthebeginningJapanbelongstothelatedevelopmentcountryofanimationindustry,becausethegovernmentwasimplementattendencyincentivepolicyobviouslyatthebeginningoftheindustrialdevelopment,so,intheshortterm,ithasbeenahugesuccessThethesisofthisarticleistohasthecertainenlightenmentfunctiontoChina'sanimationindustrydevelopmentthroughacomparativestudyfromfouraspectsofChina,theUnitedStatesandJapan'sanimationindustrydevelopmentoftheindustrychainstructure,brandstrategy,theexternalenvironmentandculturecharacteristicsKeywords:AnimationindustryInternationalcomparisonRevelationThebasicstructureofanimationindustrychainis:cartoonserialcartoonsinglesmakeintoacartoonanimationderivativeproductsTheUnitedStatesnotonlyhasmadebrilliantachievementsontheanimationart,butalsothefirstcountrydrivestheanimationtothemarketandformsindustrialscaleThemostrepresentativeoneisDisneyCompanyThecoreofJapaneseanimeindustrialchainiscreativityIntellectualpropertyrights,orcopyright,thecoreintheindustrialchainlinkexistindifferentforms,aregivendifferentvaluesbydifferentdegreeofdevelopmentatthesametimeTakethecaseof"PiKaQiu":roughstatistics,theeconomiesofscalecreatedbythe"Pokemon"whichbythepalmtopforanimationandgamedevelopmentconstantlyinspiredmovies,toysandotherproducts,hasclosetotrillionyenItcansaythatJapaneseindustrychainofeachlinkofthewholeanimationmarketbenefitInJapan,theexistingtechnologyletmobilephonedownloadmangabrowsing,mobilevalueaddedservicesbecominganimportantpartintheanimeindustrialchainAtpresent,ourcountry'sanimationindustryismostlyintheperipheryoftheanimeindustrialchain,mainlyprocessingandproductionThesecompaniessuchasanimationproductioncompany,toyfactoryandsoon,specializingintheunitary,laborintensiveworkwhichdonotproducevalueofcopyright,sotheycannotgethigheconomicreturn,alsocan'treallypromotethedevelopmentofanimationindustryinourcountryManyanimeproductsonlyintheartforminChina,noemphasisonindustrialization,lessdrivenaroundtheindustrydevelopmentItshowsthatindustrializationistheonlywayforChineseanimationandgrowthAmericananimationindustry'sdevelopmentiscloselyconnectedwiththeAmericangovernment'spolicyandfinancialsupport,theonlinegameindustryhadinarowovertheHollywoodfilmindustryforyearsandbecamethelargestentertainmentindustryThereasonwhyJapan'sanimationindustrysodevelopedisthatthegovernmentputthedevelopmentofanimationindustryasabasicnationalpolicyIn,theJapaneseculturepromotionmeetingdeliveredanimportantreport"inthenewculturefounding:onseveralimportantstrategyofrevitalizationofthecultural",whichputforwardthe"culturalstate"strategyinthestcenturyincludingtheanimecultureAtpresent,theChinesegovernmenthasbeenputanimationindustryintothenationaldevelopmentstrategytotakefinancialsubsidies,taxincentives,financialsupportandaseriesofpreferentialpoliciestoalleviateanimationcompanycapitalproblemAnimationindustryshouldbetoparticipateinthecapitalbythegovernmentguidance,theparticipationofprivateenterprisesandprivateenterprisesTheyarelivinginacommercialflavourofVenice,AntonioenthusiastichelptoseethebeautyrichheiresstousuryShylockPortiaborrowedthreethousandyuan,andaccordingtothesetthedefaulttocutthechestofShylockapoundoffleshofthecontractAntonioallcapitalinthe"sea",he'smerchantifheshefailedtoreturn,thenShylockaparchmentbooktakehimtocourtCourtcoordinationfailedbecausemaliciousShylocknotbassaniothreetimesasmuchastentimestheloanrepayment,evenifthatonepoundoffleshInthecourt,Portiadisguisedasmenplayedasalawyerwithhisownknowledgemakessgiveuptheideaofcuttingatthesametimecan'ttakebacktoborrowapennyMoreimportantly,allhisproperty,inaccordancewiththelawto"elope"daughterJessicaandherhusbandLuoLanzuoAsidesgreedhadnothingintheend,seePortiafatherforbabydaughterchoosecustomthreeboxes,gold,silver,leadinsidetheboxarerespectivelytheskeletonsofthedead,theportraitandPortiaportraitoffoolsGoldoutsidetheboxinscribed:"whochoseme,willgetwhattheyask"Theinsideofthepaperis:"notallthatglittersisnotgold,theancientsspeaknodeceithowmuchtheworldbetrayherlife,butIsawmyappearance,maggotsoccupythegildedtombIfyouareboldandsmart,andSundays,butknowledgeage,won'tgetsuchreply:goodbye,adviseyoutocooltheheart"Silveroutsidetheboxinscribed:"whochoseme,willgetwhathedeserves",theinsideofthepaperis:thesilverinthefiretoburnthroughseventimesThatwillneverbewrongjudgment,alsomustpassthroughtheseventimesSomepeoplealifetimetothephantomchasing,havetoseektomeetinthephantomIknowdosomebirdintheworld,emptyhaveasilverplatedappearanceMarrywhatkindofroom,youcan'tgetridofthisfoolskinsGoahead,Sir,don'tdelaythetimeagain!"Leadoutsidetheboxinscribed:"whochoseme,mustputhimeverythingasasacrifice",theinsideofthepaperis:"yourchoicenotbyappearance,reallygiveyouastraightgueheart!Victoryhasbothintoyourarms,youdon'tgoawayafterIfyouaresatisfiedwiththeresults,pleaseacceptyourlucky,quicklyturnyourbody,giveyourlovedeeplyakiss"HerewehavetoPortia'sfatherwisdomInfact,theboxreflectnotonlytheworldviewofmoney,butalsoviewsoneverything,andbrassbutametaphor,inpaperrollitselfisthebestinterpretationInreallife,weseethings,evaluationcharactersnotonlybyhisappearanceOrangeisnottreasuresoutsideitsdefeatgarrulousamongthemSomerichyoungmanwouldbedeckedwithgoldisignorantSocalledawiseheadmakesaclosemouthah,reallytalentedpersonneednotpackingstyle,alsodonottalk"Thehairisnotallthatglittersisnotgold",he'sprobablyright,Ialsothinkaboutgoldawords:"aslongasitisgoldwillshine"Thiswillbeoureyes,whatistheinnergoldorexternalgoldInreallife,wedonotvainOnestepatatime,ahardtosucceed,thegreatleapforward,sufferedisthisfanfaresandhighyieldisbynomeansblowoutTeachingworkisthesame,opportunisticanddolittleaffectations,lookslikerollerbladingteachingactivitiesarenotnecessarilyagoodthingAnimationindustry'scorecompetitivenesscomesfromculturebrandNotebyplayingearly,AmericaninstilltheirnationalpolicyandvaluesthroughtheculturebrandandforeignsalesAndJapaneseanimestrategyfromstrongbusinesscolorgraduallyinto"economicaidcapitaloutput"stageafterpostwarOnthisbasis,Japaneseanimestartedtryingtopromoteitscultureideamoredeeplyhistory,valuesandaesthetictasteNewproductionssuchas"SlamDunkAce","DetectiveConan",andsoonwerespringingupatthisstageThewayofkeepingnationalandlocalcharacteristicsofanimationindustrydevelopmentinourcountryistopracticeinnovationinthecontentandformofanimationworkstoensurethatlocalanimecultureinthinkingandtechnicalsophisticationTheUnitedStatesandJapan’sanimationindustrydevelopmenthavegivengreatenlightenmenttoourcountryInsimpletermstheyare:ConstructcompleteanimationindustrychainandbuildanimationindustryandthecoordinationbetweenindustriesCreateanimationindustrybrandstrategyandbrandmarketingBuildtheexternalenvironmentconducivetothedevelopmentofanimationindustryInnovationtheanimationindustrywhichconformtotheChinesenationalculturecharacteristicsInrecentyears,theChineseanimationcompanies,usedalotofenergyforanimeproductsprocessing,havebecomethemainanimecountries’importantOEMbase,suchastheUnitedStates,JapanandsoonTheprocessingproductionsmadeforoverseashasbeenfarhigherthantheoriginalanimationproductionOnbottomdrawerforotherslostingthetimingofthefamousoriginalbrandatthesametime,thedistancebetweenChinesecartoonandanimeinternationalhasbecomemorebiggerThedevelopmentofChineseanimationindustryneedsthesupportofnationalindustrialpolicyandcompositeinjectionofcapitalReferences:ZhouShifengYuYingThecauseofJapaneseanimationindustrydevelopmentandenlightenmentJJournalofZhejiangToday,,
XuLeiFromJapanusanimationtoDomesticcartoonsJJournalofEconomicCapital,,
DaiXingfang,"IseeChina'sanimationindustry",socialsciencesacademicpress,LiZirongAmerica,JapanandexperienceandenlightenmenttoourcountryanimationindustrydevelopmentJWorldgeographyresearch,
QinLi,studiesofChina'sanimationindustrydevelopmentprospects,scienceandtechnologyentrepreneurshipmonthly,

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